I am Cesar
My emphasis is on the key drivers of business strategy, finance, and venture capital: how technology companies grow, how investors evaluate them, and how to make good financial decisions that compound over time. I share my analysis and learnings from both an investor and operator perspective, written for people building, operating, and investing in ambitious companies.
Areas of Focus
I focus on business strategy, financial analysis, and venture capital, combining strong fundamentals with hands-on experience across both investing and operating.
Business Strategy
How companies build advantage: positioning, go-to-market, pricing, and execution. My emphasis is on achieving outcomes via data-driven analysis and decision making.
Venture Capital
How investors evaluate and underwrite companies, from an investment analyst's perspective, and how venture-backed businesses evolve across stages.
Financial Analysis
Startup and corporate finance, valuation, and modeling to support real decisions; from unit economics to capital planning, the goal is clarity informed decisions, with concepts also applied to personal finance.
Latest from the Blog
My recent articles and analyses across business strategy, finance, and startup growth.